SMART Partners with VAZBUILT, HWRU for Pinoy Pabonus
Public Relations Team
May 8, 2008

Smart Communications, Inc. (SMART) is rewarding prepaid users of its international services via Pinoy Pabonus, a three-month program under the Smart Pinoy Services that gives them points that they can use to download mobile coupons containing special discounts and exclusive freebies from participating merchants like Vazbuilt Homes and HWRU (Health, Well-being and Resources Unlimited), among others.

With Pinoy Pabonus, all SMART prepaid subscribers with at least P30 daily usage of SMART’s international services like international direct dialing (IDD), international SMS, MMS and video call and international voice text and roaming can avail of exclusive discounts, premium items or other special offers from the participating merchants. To avail of their special offers, a SMART prepaid subscriber must first register for free in Pinoy Pabonus by typing PABONUS_REG_<name>/<address>/<age>/<gender> (e.g. PABONUS REG Davie M. Dianco/10th Floor, Feliza Bldg./24/M) and sending to 433. No international service usage is required for registration.

Shown signing the agreement are Piercelen Bayani, head of Smart’s Sales and Business Development and International Services Group with (from left) Elizabeth Vazquez Legasto, chief operating officer of Vazbuilt Homes and Josephine Cabrera-Aguilar, President and CEO of HWRU. With them are (from left) Red M. Magno and Mhia S. Calapatia of Vazbuilt, Adrian J. Ansaldo and Ma. Victoria V. Madarang of Fortune Medicare, Inc., and Roberto Z. Arroyo and Erwin C. of Philamcare Health Systems, Inc.

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